Since 1998, we have revolutionized the dietary supplement industry with five simple words: “We Make Nutrition Taste Good. ” Our introduction of a full range of delicious, gummy vitamins and supplements has provided consumers with an enjoyable and convenient alternative to traditional vitamin pills and tablets. As a leader in the field of taste and nutritional technology, we cover the full spectrum of dietary supplements for adults and children with the vitafusion and L’il Critters family of gummy vitamin brands. We place the utmost importance on high product quality and use sophisticated laboratory testing, both in-house and through certified contract laboratories. We have a long history of quality manufacturing, with an unwavering commitment to supply our customers with innovative vitamin supplement products that provide uncompromising quality. vitafusion and L’il Critters products are made in the USA. †Based on 52 week unit sales of adult gummy vitamins, Nielsen All Outlet Data, thru April ‘14